This Friday, Feb 24, 12:30h, in Pav. K16., Samaneh Bagheri presents her recent work on knowledge transfer issues in service-oriented value networks. The title and abstract are shown below.
Title: Toward understanding knowledge transfer issues within value networks from SMEs perspectives: insights from multiple case studies
Abstract: In today’s interconnected global marketplace, where customers have become increasingly knowledgeable and empowered, a customer-centric view is becoming a prominent differentiating strategy of firms. Accordingly, firms in collaboration with multiple service providers and customers, in the context of service-oriented value network (VN), strive to offer co-created integrated solutions. In this context, knowledge is regarded as a main source in integrated solution provision with the ultimate aim of enhancing the customer experience. This implies the importance of effective knowledge transfer within the context of VN. Addressing issues that might hinder effective knowledge transfer is therefore relevant. Previous research on integrated solutions has not really examined knowledge transfer issues within a VN setting (VN-KTIs). This is even scarcer when focusing on small and medium sized enterprises (SMEs) in such studies. To address these research gaps, this study aims to determine the issues that VN encounters during the knowledge transfer process from the perspective of SMEs. To do so, a multiple case study is conducted. The results of this study give us context-speciﬁc explanations on the actual issues, faced by VNs, related to the knowledge transfer process. Based on the results we identify 28 relevant issues- list in the VN-KTIs framework- hinder knowledge transfer processes within VNs from the perspective of SMEs.
Actors of a VN can apply the VN-KTIs framework as an analysis support to understand which issue will most likely inhibit knowledge transfer across a VN. Accordingly, they will be prepared to solve such issues and manage the effects of them on their knowledge transfer initiatives.